Gap / Whitney Museum of American Art

Photographs by fashionartedit

Gap Takes and Art-T Approach. By Marcy Medina. WWD. 05.02.08. 

excerpted text: 

"On May 13, the retailer will roll out its latest collaborative effort, Artist Editions T-Shirts, a limited edition collection of cotton Ts designed by contemporary artists Chuck Close, Jeff Koons, Marilyn Minter, Kiki Smith, Cai Guo-Qiang, Barbara Kruger, Ashley Bickerton, Kenny Scharf, Glenn Ligon, Rirkrit Tiravanija, Kerry James Marshall, Hanna Liden and Sarah Sze." (Marcy Medina)

"Gap partnered with the Whitney Museum of American Art and the nonprofit Art Production Fund to create the collection with the 13 past Whitney Biennial participants." (Marcy Medina)

"This continues to reinforce our desire to be culturally relevant." (Marka Hansen, Gap Brand North America President)